I'm Going To Clean My Gutters... On Pay Per View

(Hat Tip, MediaPost -- and nope, this is all for real)

Broadcasting & Cable
ESPN will again offer poker fans the chance to watch the finals of the World Series of Poker live on pay-per-view and/or streamed on ESPN.com. This year's coverage will include new production elements and reporters and fan interaction with the players.

"We are focused on delivering a unique viewer experience with access to players, commentators and information," says Jamie Horowitz, senior producer at ESPN. "With real-time text message and email communication available between their homes and the tournament in Las Vegas, fans will be part of poker's most exciting night in a way they've never been before."

Fans will be able to text who they think will be the next player eliminated, with the results appearing live while submitting questions via ESPN.com. Final table coverage starts at 3 p.m. on July 17 and continues until there is one winner.