H/t, Wayne Friedman and MediaPost, emphasis mine:
KFC wants to give a big $260,000 donation to a charity if a New York Giants or New England Patriots pass receiver who scores a touchdown does the chicken dance -- one where the football player will flap his arms -- for at least three seconds in the end zone... The NFL is already pissed KFC is considering this ambush marketing without its approval, and is considering fines if any player even so much as lifts a elbow.So, Dear Reader... who would you find more loathsome. The NFL player that's focused on pimping himself out (for charity, of course, for charity!), the "restaurant" chain that thinks that roided'up freaks doing a lame dance moves product for them, or the league that will fine the athlete into the fires of Hell for finding a way to whore themselves out without paying them first? You're both right!
Personally, I'm hoping that the Patriots and Giants all do the chicken dance before the opening kickoff, in a show of solidarity in whoredom. Then, light themselves on fire, to show that the chicken is, in fact, flame-broiled, and not fried. That'd move some product!